A proper valuation, in plain English.

Three valuation approaches. One concluded number. A world-class report documenting how we got there — set in clean type and tabular figures, ready to share with your banker, your buyer, or your accountant.

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Fair Market Value·Rev. Ruling 59-60·Three approaches
Sample dashboard · BridgePeople Staffing Corp
2024 Revenue
$2,488,000
2024 Owner Earnings (SDE)
$317,000
Weighted Avg. SDE
$296,333

Illustrative sample from a synthetic test business — not a real client report.

Built for business coaches, too: hand a client a defensible number in minutes, not weeks — then use it to anchor the value-growth conversation and bill the hours that follow. No more guessing what a business is worth before you can talk about how to grow it.

What You Get

A world-class report of the kind you'd expect from a boutique advisor.

I.

Documented methodology

Every figure is sourced. Every assumption is footnoted. The narrative reads like an analyst's memo, not a calculator output — which is precisely what a banker, buyer, or attorney expects to see.

II.

Three approaches

Income, market, and asset. Each weighted with reasons. We tell you what the comparable transactions said, what the cap rate produced, and why the synthesis came out where it did.

III.

Defensible numbers

A concluded fair market value, a reasonable range, and the company-specific risk premium that bridges them. Set in tabular monospace so the digits line up — the way a real number ought to.

How It Works

Three steps, with a person at each one.

1

Tell us about your business

A short questionnaire and your federal tax returns — one year is enough to get started, and additional years sharpen the analysis. Fifteen minutes, end-to-end. We use the IRS-form figures so the financial baseline is what it is — not what we wish it was.

2

We do the work

Our intelligent system uses three industry-standard valuation methodologies alongside advanced AI analytics capabilities to create a world-class valuation report in a few minutes time.

3

You receive the report

Our system provides a detailed PDF with the full valuation breakdown, three methodologies, KPIs, and citations. Yours to share with bankers, buyers, partners, or no one at all.

Pricing

Flat-fee. No retainer.

Snapshot Report
$99
Per report
  • —Three-approach valuation
  • —Concluded fair market value
  • —Key metrics & risk summary
  • —Email delivery in 24 hours
Choose Snapshot Report
Most Popular
Premium Report
$499
Per report
  • —Everything in Snapshot Report
  • —Full company profile & industry analysis
  • —Complete Asset, Income & Market approach detail
  • —In-depth risk assessment & KPI detail
  • —Full valuation-synthesis & DLOM derivation walkthrough
  • —Complete balance-sheet-based asset detail
  • —World-class 60+ page PDF
Begin engagement
Premium + Expert Consult
$999
Per report
  • —Everything in Premium Report
  • —Two one-hour consultations with one of our business valuation experts
Choose Premium + Expert Consult

Full Premium Report value requires 3 years of tax returns and balance sheets.

A Note on the Craft

Valuation is the patient art of telling a financial story in three voices.

A small business is not a stock. It does not trade. There is no closing price on Tuesday. What it is, instead, is a stream of earnings — earnings that depend on the owner who built it, the clients who trust it, and the industry that surrounds it. To put a number on that takes more than a calculator.

We employ three approaches because no single one tells the whole story. The income approach asks what those earnings are worth at an honest discount rate. The market approach asks what comparable businesses have actually sold for. The asset approach grounds the answer in what is, plainly, on the balance sheet.

The synthesis is where the craft lies. It is also where most automated tools stop short — and where we begin.

— The Worth It Practice
Concluded Fair Market Value
$837,000

Illustrative sample — representative figures, not a real client report.

Worth It · Valuation Report
Bridgepeople Staffing
Concluded FMV
$837,000
53 pagesMay 2026
Worth It · Valuation Report
Northland Dental, P.C.
Concluded FMV
$2,450,000
61 pagesMay 2026
Worth It · Valuation Report
Mesa Plumbing & HVAC
Concluded FMV
$3,820,000
58 pagesMay 2026

Ready when you are.

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